Crafting impactful PR campaigns for brands through strategic collaboration with KOC and KOL influencers, generating authentic UGC that resonates with audiences.
PR Campaign
A local editor for the Chinese community in Europe, assisting you in connecting with the Chinese market.
ECENTIME Platform Advertising
Helping European brands thrive in China's social media landscape with expert account setup and trend monitoring.
02Social Media Community Management
Transforming online engagement into real-world experiences through seamless O2O event strategies, connecting brands with your audience in memorable and impactful ways.
Oline to Offline (O2O) Events
ECENTIME
ECENTIME is the first local publisher in Europe, connecting Chinese consumers with European brands.
On ECENTIME platform, you can find editorial articles that introduce European brands, promote sales in the Chinese community, and initiate first-hand feedback from Chinese consumers.
User Cases
Air China has grown 500+ newcomer registrations in the past fiscal year.
Air China
Baunat successfully promoted its products on Chinese social media platform RED, achieving 63,274 impressions and 11,762 views by working with KOLs and KOCs. The campaign had an engagement rate of 6.5%.
Baunat
BDK Parfums has successfully increased its visibility in the European market in China. We created and managed the official BDK Parfums account on the Chinese social media platform RED, achieving an impressive 2,095% follower growth and a 7% interaction rate.
BDK Parfums
TEMU is one of our long-term customers. In this first cooperation, the number of purchase orders was the most important for the brand, with more than 100 purchase orders from 4 countries.
TEMU
As our key partner, Lancôme has increased sales by 169% and CR by 121% in the past fiscal year.
Lancôme
Boticinal had steady sales growth in the Chinese community in Europe, with a YOY increase of 36.98% in the last fiscal period.
Boticinal
As our long-term partner, COS achieved a YOY increase of 240% in the last fiscal year.
COS
Prixtel had an increase of 52.88% in clicks and an increase of 103.70% in sales after a one-year campaign.
Prixtel
01/14
Editorial Article
Editorial Article appears synchronously on the ECENTIME application and the ECENTIME website.
The editorial article is divided into four key sections:
1. Article Cover Banner
2. Editorial Content
3. Editorial Product List
4. Redirecting Links
02/14
Homepage Carousel Banner & Homepage Fixed Banner
- Homepage Carousel Banner appears on the left-hand side and changes every 5 seconds. The maximum number of it is 5 per day. Link to the editorial article is attached to it.
- Homepage Fixed Banner appears on the right-hand side and remains the same for 24 hours. The maximum number of it is 2 per day. Link to the editorial article is attached to it.
03/14
Mobile Push Notification
Appearing on the ECNETIME Application and linked to the editorial article.
04/14
Mobile Homepage Carousel Banners
appearing on the ECENTIME Application and linked to the editorial article.
05/14
Shared Splash Ad
Appears on the ECENTIME Application, lasts for 5 second before entering the homepage, and is linked to the editorial article.
06/14
Tutorial Article
Tutorial Article is the soft branding /advertising article that appears in the Tutorial section on the ECENTIME Application and the ECENTIME website.
Tutorial Article is also found on Google searching relevant keywords.
Once Tutorial Article is published, it remains on the ECENTIME platform permanently.
07/14
Social Media Article
Social Media Article is published on ECETIME social media networks.
ECENTIME publishes daily newsletters on its social media accounts. The first article is always about trending news of the day and the following articles are about brands and promotion information.
08/14
UGC Post
Appear on the Community section of the ECENTIME Application and the ECENTIME Website.
Authentic and user-friendly comments are shared in the Community section and it is accessible to all users, regardless of their geographical location.
09/14 UGC Lucky Draw
UGC Lucky Draw is a themed activity under the Community section on the ECENTIME App and the ECENTIME Website.
All ECENTIME users are invited to share their shopping experiences related to the sponsoring brand by simply clicking on the button "Participate now".
ECENTIME Editor will select 5-10 posts with the highest engagement rate and reward them with exclusive coupons provided by the sponsoring brand.
10/14
Product Testing
Is found in the Product Testing section of the ECENTIME App.
Typically used by brands seeking feedback from ECENTIME users, Product Testing is available to all ECENTIME users by clicking the button "Apply now".
ECENTIME Editors select 5 users to receive the products and share their experiences on the Community section.
11/14
Unboxing
Unboxing is a themed activity collaborating with influencers to document their unboxing process and publish posts under the community section of the ECENTIME App and the ECENTIME Website.
12/14
Live Streaming
Live Streaming is a themed activity collaborating with influencers to present brand stories and product features live.
Live Streaming amplifies brand exposure, boosts engagement from loyal users, attracts new potential users to brands, and fosters meaningful interactions between brands and ECENTIME users.
13/14
Store Visit
Store VIsit is a themed activity collaborating with influencers to visit offline stores and document their authentic experiences and feelings via images and text.
This activity helps users make informed purchase decisions and posts are released under the Community section of the ECENTIME App and ECENTIME Website.
14/14
Events
Events are online and offline themed activities that are organized every month based on sales hotspots.
Brands sponsor to increase exposure and sales conversion rate and enhance user-brand relationship and consumer engagement rate.
